Country music fans can explore Nashville through the story of Dierks Bentley's career, with stops at historic music venues, his Broadway bar, and a new bourbon tasting room.
Written by Amanda Tempel
Published: November 6, 2026
Dierks Bentley is giving fans a look at the Nashville landmarks that helped shape his career with a new guided tour featuring historic music venues, stops along Lower Broadway, and his newly opened ROW 94 Tasting Room.
Created in partnership with Mint Julep Experiences, The Music Whiskey Trail: Dierks Bentley & ROW 94 follows Bentley's journey from arriving in Nashville in 1994 to becoming a Grand Ole Opry member and launching his own whiskey brand.
What Is Dierks Bentley's Music Whiskey Trail?
Beginning November 7, 2026, the Music Whiskey Trail operates every Saturday from 2 to 5 p.m., with tickets priced at $169 per person.
The three-hour guided experience begins at the Omni Nashville Hotel, where guests board a luxury vehicle for a tour through Music Row, Lower Broadway, and other locations connected to Bentley's early years in Nashville.
The sightseeing portion includes the historic Station Inn in the Gulch, where Bentley discovered the bluegrass music that became an important part of his career.
ROW 94 Tasting Room
What Stops Are Included on the Tour?
The experience includes visits to three Nashville attractions.
Dierks Bentley's Whiskey Row: Located at 400 Broadway, Bentley's downtown honky-tonk is one of the tour's featured stops. Guests can enjoy a signature Dierks' Lemonade cocktail made with ROW 94 while experiencing the atmosphere of Lower Broadway.
Ryman Auditorium: Guests receive an inside look at the historic Ryman Auditorium, one of country music's most celebrated venues. The itinerary includes approximately one hour at the Ryman, which has been the setting for several memorable moments throughout Bentley's career.
ROW 94 Tasting Room: The final featured stop takes guests to Bentley's new downtown tasting room, where they can sample selections from his bourbon collection and learn about the brand's history.
The tour also includes a bottle of ROW 94 bourbon to take home, a commemorative guitar pick, and bottled water.
Visit Dierks Bentley's New ROW 94 Tasting Room
Visitors don't have to book the full tour to experience ROW 94's first tasting room.
Located inside the Bode Hotel at 401 President Ronald Reagan Way in downtown Nashville, the tasting room opened November 5, 2026.
The space features a Dierks Bentley hologram installation, autographed guitars, memorabilia from his previous tours, and historical photographs from Green River Distilling Co. in Owensboro, Kentucky, where ROW 94 bourbon is produced.
Guests can sample the brand's whiskey collection with Flight 94, a $25 tasting featuring one-ounce pours of ROW 94, ROW 94 Full Proof, and Broken Branches.
The cocktail menu also features original drinks, including the Broadway Smoke, The Front ROW, 615 Sunset, and Dierks' Lemonade. Classic cocktails, including a Whiskey Sour, Whiskey Smash, and Music Row Mule, are also available.
ROW 94 T-shirts and trucker hats are available for purchase.
ROW 94 Tasting Room Hours: Thursday through Sunday, 4–10 p.m.
How to Book the Dierks Bentley Nashville Tour
The Music Whiskey Trail is operated by Mint Julep Experiences, with departures scheduled every Saturday.
Tour details:
Duration: Three hours
Schedule: Saturdays, 2–5 p.m.
Price: $169 per person
Departure location: Omni Nashville Hotel
Includes: Guided transportation, Nashville sightseeing, Ryman Auditorium admission, a cocktail at Whiskey Row, a ROW 94 bourbon tasting, a bottle of ROW 94, and a commemorative guitar pick.
Guests should bring comfortable walking shoes and a valid photo ID for the whiskey tasting.
Tickets and additional details are available through Mint Julep Experiences.